Basic benefits of using storytelling
Leaders and educators down through the centuries have recognised the power of stories to teach and transform. Scientific research has proven that the brain is at its learning optimum when engaged in a creative, relaxed state. >>more
Story and science
Is storytelling more than just a fuzzy feeling and an emotional panacea to the harsh realities of the world? >>more
Story, business and the bottom line
It has been estimated that 28% of the GNP in the USA is accounted for by persuasion: Law, Public relations, Psychology, The Ministry, Marketing. These people spend a lot of their time persuading, and a huge part of that is storytelling! >>more |